Shinya Yoshida Design (SYD), Japan: Once a car-mechanic, Shinya Yoshida won an iF Award & Good Design Award for his Tree Hanger. His other pieces are also here. See Blogroll for a link.

All text has been taken from the SYD site /



O.M. Tray for Milano Sallone Satellite: ‘This tray changes expressions according to the viewing angle thanks to the lenticular structure.’  /

Ombra Pendant: ‘Lighting using industrial mesh. By using a delicate mesh fashioned into a truncated cone, the structure gains a beautiful gradation and transparency.’ /




Tint Vases: ‘Computer programmed. After 3D printed, it is tinted one by one with color gradient.’ /



Rhythm wall clock: A wall object. ‘The patterns of thousands of perforations on the surface were deduced from the horologic functions & properties, & slightly differ from one model to another. If you stand in front of it, you can slightly see the hands of the clock through thousands of holes’ /




Tone Wireless Speaker: ..’set us free from troublesome wires by taking a power source from a lighting rail. On/Off switching will be done by touching the pipe part.  … a sound system above dining table or a wireless speaker with inductive charging function for a smartphone.’ /



Tree hanger Coat hanger: ‘Composed of three bentwood poles and hooks. You can put the hooks in any positions and directions you would like.’ Good Design Award, iF Design Award /



cerchio Lighting  A simple bent iron plate makes enjoyable light and shadow. By shifting the lighting unit with magnet, the lampshade tilt and swing like a cradle. With the thin LED hidden under the mat-colored lampshade, it gives an effect as if a paper emit light by itself. The hyperbola shade is minimal, and it also creates a Japanese atmosphere./





Ray tracing material: ‘Using the phenomenon of light refraction common to everyday life, this block was fabricated to bring an intentional change to the environment.The refracted ray was simulated on a computer, with the amount of refraction changed gradually as it went to the edge. By connecting the planes of different angles with a 5mm square grid with a continuous face, a phenomenon was created in which the light and color from the far side appearing at each coordinate are randomly replaced in spite of the smooth surface.’

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